How does your 2016 budget compare with other engineering marketers? What campaigns will they run? What marketing strategies are most important?
Please help us answer these questions by completing this 3-minute survey. As a thank you, we’ll enter you in a draw to win one of three $100 Amazon gift cards. We’ll also share the survey results with you in early 2016.
Thanks to those of you who have already completed the survey. Early results show a clear direction for content creation.
In 2014, only 34% listed content creation as one of their biggest marketing challenges. Well, that issue is only getting bigger. In 2015 it was listed as a top challenge by 39% of marketers. Now preliminary data indicates that 48% consider it the biggest challenge for 2016.
Do you agree with these early results? Let us know your thoughts in the survey: https://www.surveymonkey.com/r/MGVL7P7
We look forward to sharing results with you in 2016.
John